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15 Best Consumer Behavior Courses on edX

We compared 15 Consumer Behavior courses currently listed on edX, priced from $99.00 to $2,902.50. 11 come from a named university or institution, including University of Pennsylvania, Maryville University and The University of Wisconsin-Madison. They are ordered by our CourseAsk score, which is built from how thoroughly each course describes what it teaches, whether it comes from a named institution, and how it compares on price — not from star ratings, which our course data does not include.

Courses compared
15
Price range
$99.00 – $2,902.50
Providers
edX
Last updated
30 Aug 2026
How these 15 courses were chosen

Every course below is a real, currently listed course from edX, matched to "consumer behavior" by our catalog and ordered by our CourseAsk score. Courses whose own title names the topic rank above those only tagged with it.

There are no star ratings on this page — the course feeds we license do not include them, and we would rather leave a column out than fill it with a number we cannot stand behind. What we do have is price: these range from $99.00 to $2,902.50, as listed by the provider when we last updated the page.

  1. 1
    edX MOOC / Non-credit University-backed

    How to Influence the Consumer Behavior to Drive Sales by Jonah Berger

    Offered by University of Pennsylvania

    Learn with Jonah Berger, renowned professor of Marketing at the Wharton School of the University of Pennsylvania and expert in human influence and decision-making, how to generate more sales through studying your consume...

    $309.00
    listed price
  2. 2
    edX Bachelor's Degree University-backed

    Bachelor of Science in Marketing

    Offered by Maryville University

    This Bachelor of Science in Marketing program is designed for those who want to understand the intricate world of marketing from a comprehensive perspective. You'll explore various marketing strategies, gain insights int...

  3. 3
    edX MOOC / Non-credit University-backed

    Business: Data, Insights and Analytics

    Offered by The University of Wisconsin-Madison

    This course focuses on the intersection of business, data, insights, and analytics, equipping you with the skills to make informed decisions backed by data analysis. You'll explore how to leverage data to drive business...

    $2,902.50
    listed price
  4. 4
    edX MOOC / Non-credit University-backed

    Marketing Strategy

    Offered by Babson College

    This course on Marketing Strategy is designed to help you develop a deeper understanding of how to craft effective marketing plans and campaigns. You'll explore key concepts, tools, and frameworks that marketing professi...

    $394.20
    listed price
  5. 5
    edX MOOC / Non-credit University-backed

    Product Marketing Strategy

    Offered by Indian Institute of Management Bangalore

    This course on Product Marketing Strategy guides you through the essential principles of crafting effective marketing strategies for your products. It covers various methodologies and tools that can help you understand y...

    $439.20
    listed price
  6. 6
    edX MOOC / Non-credit University-backed

    Consumer Behaviour

    Offered by Indian Institute of Management Bangalore

    The course will introduce the learner to behavioral perspectives in marketing that will provide a conceptual perspective to any participant working in retailing /advertising /brand management / sales management/ marketin...

    $149.00
    listed price
  7. 7
    edX MOOC / Non-credit University-backed

    Brand and Marketing Research Strategy

    Offered by Indian Institute of Management Bangalore

    In the Brand and Marketing Research Strategy course, you'll explore the essential tactics for conducting effective research that informs branding and marketing strategies. This course will guide you through various metho...

    $510.30
    listed price
  8. 8
    edX MOOC / Non-credit University-backed

    Retail and Omnichannel Management

    Offered by Dartmouth College

    Retail and Omnichannel Management explores the fundamental principles of managing retail operations across multiple channels. The course emphasizes creating seamless customer experiences and understanding the interplay b...

    $448.20
    listed price
  9. 9
    edX MOOC / Non-credit University-backed

    Market Research, Consumer Insights, and Competitor Analysis

    Offered by University of Cape Town

    This course explores the techniques and methodologies essential for conducting market research, gaining consumer insights, and performing competitor analysis. You'll learn how to effectively gather and analyze data to in...

    $537.30
    listed price
  10. 10
    edX MOOC / Non-credit University-backed

    The FinTech: Future of Payments

    Offered by University of Toronto

    This course explores the evolving landscape of payments within the financial technology sector. You'll delve into innovative payment methods and examine how they are reshaping consumer experiences and financial transacti...

    $537.30
    listed price
  11. 11
    edX MOOC / Non-credit

    Marketing de servicios

    Offered by Universidades Anáhuac

    This course focuses on the critical aspects of service marketing, exploring how to effectively promote and deliver services to customers. You'll delve into the unique challenges that come with marketing services compared...

    $105.30
    listed price
  12. 12
    edX MOOC / Non-credit University-backed

    Understanding Agribusiness, Value Chains, and Consumers in Global Food Systems

    Offered by Adelaide University

    Learn about the dynamic business of food and agriculture, exploring value chain thinking and the role consumers play in our rapidly evolving food systems in this agribusiness course.

    $149.00
    listed price
  13. 13
    edX MOOC / Non-credit University-backed

    Marketing Psychology: How We Decide

    Offered by University of Oxford

    Explore marketing psychology and consumer behaviour to master decision-making in marketing, uncovering cognitive biases and psychological drivers behind buying choices.

    $189.00
    listed price
  14. 14
    edX MOOC / Non-credit

    Digital Marketing and Customer Engagement

    Offered by Tecnológico de Monterrey

    The Digital Marketing and Customer Engagement course on edX equips you with essential strategies to connect with your audience in the digital landscape. You'll explore various online marketing channels and learn how to e...

    $448.20
    listed price
  15. 15
    edX MOOC / Non-credit Lowest price here University-backed

    Intro to AI for Digital Marketing

    Offered by Davidson College

    Discover AI's role in marketing evolution, essential concepts, real-world applications, and effective strategies for leveraging AI in digital marketing.

    $99.00
    listed price

Best Consumer Behavior Courses on edX compared

# Course Provider Offered by Price
1 How to Influence the Consumer Behavior to Drive Sales by Jonah Berger edX University of Pennsylvania $309.00 View →
2 Bachelor of Science in Marketing edX Maryville University View →
3 Business: Data, Insights and Analytics edX The University of Wisconsin-Madison $2,902.50 View →
4 Marketing Strategy edX Babson College $394.20 View →
5 Product Marketing Strategy edX Indian Institute of Management Bangalore $439.20 View →
6 Consumer Behaviour edX Indian Institute of Management Bangalore $149.00 View →
7 Brand and Marketing Research Strategy edX Indian Institute of Management Bangalore $510.30 View →
8 Retail and Omnichannel Management edX Dartmouth College $448.20 View →
9 Market Research, Consumer Insights, and Competitor Analysis edX University of Cape Town $537.30 View →
10 The FinTech: Future of Payments edX University of Toronto $537.30 View →
11 Marketing de servicios edX Universidades Anáhuac $105.30 View →
12 Understanding Agribusiness, Value Chains, and Consumers in Global Food... edX Adelaide University $149.00 View →
13 Marketing Psychology: How We Decide edX University of Oxford $189.00 View →
14 Digital Marketing and Customer Engagement edX Tecnológico de Monterrey $448.20 View →
15 Intro to AI for Digital Marketing edX Davidson College $99.00 View →

Prices shown are the provider's listed price when we last updated this page. Confirm on their site before enrolling.

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