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15 Best Content Marketing Courses on Coursera

We compared 15 Content Marketing courses currently listed on Coursera, priced from $49.00 to $79.00. 7 come from a named university or institution, including IE University, University of California, Davis and Coursera & University of California, Davis. They are ordered by our CourseAsk score, which is built from how thoroughly each course describes what it teaches, whether it comes from a named institution, and how it compares on price — not from star ratings, which our course data does not include.

Courses compared
15
Price range
$49.00 – $79.00
Providers
Coursera
Last updated
30 Aug 2026
How these 15 courses were chosen

Every course below is a real, currently listed course from Coursera, matched to "content marketing" by our catalog and ordered by our CourseAsk score. Courses whose own title names the topic rank above those only tagged with it.

There are no star ratings on this page — the course feeds we license do not include them, and we would rather leave a column out than fill it with a number we cannot stand behind. What we do have is price: these range from $49.00 to $79.00, as listed by the provider when we last updated the page.

  1. 1
    Coursera MOOC / Non-credit Lowest price here University-backed

    Storytelling in Branding and Content Marketing

    Offered by IE University

    Storytelling in Branding and Content Marketing is an IE University course for professionals who want to learn how to produce memorable content through quality storytelling. Students will go through a learning process tha...

    $49.00
    listed price
  2. 2
    Coursera MOOC / Non-credit University-backed

    Advanced Content Marketing Strategies and Tactics

    Offered by University of California, Davis

    This course is designed to advance your content marketing skills by combining strategic thinking with practical execution. You’ll learn how to create content that drives measurable business impact, resonates with your au...

    $49.00
    listed price
  3. 3
    Coursera Certificate

    Content Marketing That Converts

    Offered by Madecraft

    This Specialization is intended for marketers, business owners, and aspiring content professionals seeking to develop the skills to plan, create, and distribute content that drives real business results. Through three co...

    $49.00
    listed price
  4. 4
    Coursera Certificate

    AI-Powered Content Marketing and Strategy

    Offered by Adobe

    This specialization will teach you how to build and manage marketing campaigns using generative AI and multichannel strategies. Through hands-on courses, you’ll explore how to create compelling social media content, appl...

    $49.00
    listed price
  5. 5
    Coursera Certificate

    Email, Mobile and Content Marketing

    Offered by EDUCBA

    Build practical digital marketing skills to design campaigns, grow audiences, and measure performance with confidence. Master email marketing, mobile marketing, Google Analytics, and content marketing strategies for real...

    $49.00
    listed price
  6. 6
    Coursera MOOC / Non-credit

    Content Marketing Strategy with Real Case Studies

    Offered by EDUCBA

    Learn how to build powerful content marketing strategies by combining practical techniques with real-world campaign insights. This course provides a comprehensive introduction to content marketing, guiding you through ho...

    $49.00
    listed price
  7. 7
    Coursera Certificate University-backed

    Digital Content Pro: Writing, Strategy & AI

    Offered by Coursera & University of California, Davis

    Content professionals today need more than strong writing skills. They need to understand strategy, analytics, AI tools, audience engagement, and content performance. In Digital Content Pro: Writing, Strategy & AI, you'l...

    $49.00
    listed price
  8. 8
    Coursera Certificate University-backed

    Digital Channel Planning Strategy

    Offered by Digital Marketing Institute

    Digital Marketing Institute is the global standard in Digital Marketing Certification. Our mission is to give our students the confidence and knowledge they need to advance in their careers through this specialization. T...

    $49.00
    listed price
  9. 9
    Coursera MOOC / Non-credit University-backed

    Social Media and Social Content Strategy

    Offered by Digital Marketing Institute

    Digital Marketing Institute is the global standard in Digital Marketing Certification. Our mission is to give our students the confidence and knowledge they need to advance in their careers through this specialization. M...

    $49.00
    listed price
  10. 10
    Coursera Certificate University-backed

    Digital Marketing

    Offered by University of Illinois Urbana-Champaign

    Master strategic marketing concepts and tools to address brand communication in a digital world. This Specialization explores several aspects of the new digital marketing environment, including topics such as digital mar...

    $79.00
    listed price
  11. 11
    Coursera Certificate University-backed

    Strategic Digital Marketing

    Offered by University of Arizona

    Strategic Digital Marketing helps learners build job-ready skills in digital marketing strategy, data-driven marketing, and campaign optimization. Across three courses, learners develop practical expertise in marketing a...

    $49.00
    listed price
  12. 12
    Coursera MOOC / Non-credit University-backed

    Mastering Business Essentials: Marketing

    Offered by Emory University

    Marketing is the lovely art and science of making it easy to buy. This has become a lot harder with global competition, glut of advertising, higher customer expectations, and overall rising quality of private label. Ther...

    $79.00
    listed price
  13. 13
    Coursera MOOC / Non-credit

    Introduction to Digital Marketing

    Offered by IBM

    According to Gartner, digital channels now represent nearly 80% of marketing budgets, creating high demand for skilled digital marketers and growth hackers. Whether you’re pursuing a marketing career or are a small busin...

    $49.00
    listed price
  14. 14
    Coursera MOOC / Non-credit

    Content Strategy, CMS & Digital Marketing Tools

    Offered by EDUCBA

    Master content marketing strategies, CMS tools, audience engagement techniques, and digital marketing technologies to create impactful content campaigns and improve marketing performance. Learn how businesses use structu...

    $49.00
    listed price
  15. 15
    Coursera MOOC / Non-credit

    Analyze & Create AI-Driven Content Citations

    Offered by Coursera

    This course teaches learners how to structure and optimize content so it earns recognition in AI-generated responses as well as traditional search engines. Focusing on content clusters and attribution analysis, you will...

    $49.00
    listed price

Best Content Marketing Courses on Coursera compared

# Course Provider Offered by Price
1 Storytelling in Branding and Content Marketing Coursera IE University $49.00 View →
2 Advanced Content Marketing Strategies and Tactics Coursera University of California, Davis $49.00 View →
3 Content Marketing That Converts Coursera Madecraft $49.00 View →
4 AI-Powered Content Marketing and Strategy Coursera Adobe $49.00 View →
5 Email, Mobile and Content Marketing Coursera EDUCBA $49.00 View →
6 Content Marketing Strategy with Real Case Studies Coursera EDUCBA $49.00 View →
7 Digital Content Pro: Writing, Strategy & AI Coursera Coursera & University of California, Davis $49.00 View →
8 Digital Channel Planning Strategy Coursera Digital Marketing Institute $49.00 View →
9 Social Media and Social Content Strategy Coursera Digital Marketing Institute $49.00 View →
10 Digital Marketing Coursera University of Illinois Urbana-Champaign $79.00 View →
11 Strategic Digital Marketing Coursera University of Arizona $49.00 View →
12 Mastering Business Essentials: Marketing Coursera Emory University $79.00 View →
13 Introduction to Digital Marketing Coursera IBM $49.00 View →
14 Content Strategy, CMS & Digital Marketing Tools Coursera EDUCBA $49.00 View →
15 Analyze & Create AI-Driven Content Citations Coursera Coursera $49.00 View →

Prices shown are the provider's listed price when we last updated this page. Confirm on their site before enrolling.

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