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15 Best Customer Engagement Courses on edX

Choosing a course on customer engagement can feel overwhelming, especially when the options span topics from digital marketing fundamentals to AI‑driven strategies. This page gathers fifteen edX courses that cover a range of skills, from basic concepts of customer relationship management to specialised programmes on digital transformation and enterprise sales. Each listing includes the provider’s current price, helping you compare cost against the focus of the curriculum.

The courses vary in emphasis: some concentrate on foundational marketing techniques, while others explore how artificial intelligence or supply‑chain considerations intersect with customer engagement. Consider your own background and career goals – whether you need a broad introduction, a deep dive into analytics, or sector‑specific insights – to select the option that aligns best with your learning objectives.

Courses compared
15
Price range
$99.00 – $672.30
Providers
edX
Last updated
5 Sep 2026
How these 15 courses were chosen

Every course below is a real, currently listed course from edX, matched to "customer engagement" by our catalog and ordered by our CourseAsk score. Courses whose own title names the topic rank above those only tagged with it.

The grade on each entry scores how much the provider publishes about the course before you pay — the length and detail of the description, whether it lists learning outcomes and objectives — and whether a named university or institution stands behind it. A is fully documented and institution-backed; E is little more than a title and a price. Courses with almost nothing published are left ungraded rather than marked down, because an unknown course and a poor one are not the same thing.

There are no star ratings on this page — the course feeds we license do not include them, and we would rather leave a column out than fill it with a number we cannot stand behind. What we do have is price: these range from $99.00 to $672.30, as listed by the provider when we last updated the page.

  1. 1
    edX MOOC / Non-credit Grade D

    Digital Marketing and Customer Engagement

    Offered by Tecnológico de Monterrey

    The Digital Marketing and Customer Engagement course on edX equips you with essential strategies to connect with your audience in the digital landscape. You'll explore various online marketing channels and learn how to e...

    $448.20
    listed price
  2. 2
    edX MOOC / Non-credit Grade D

    Marketing digital y customer engagement

    Offered by Tecnológico de Monterrey

    This course focuses on digital marketing and customer engagement strategies, helping you better understand how to connect with your audience online. You'll explore various tools and techniques that drive customer loyalty...

    $178.20
    listed price
  3. 3
    edX MOOC / Non-credit Grade B Lowest price here University-backed

    Intro to AI for Digital Marketing

    Offered by Davidson College

    Discover AI's role in marketing evolution, essential concepts, real-world applications, and effective strategies for leveraging AI in digital marketing.

    $99.00
    listed price
  4. 4
    edX MOOC / Non-credit Grade C University-backed

    Digital Transformation Playbook for Supply Chain

    Offered by The University of Maryland, College Park

    The Digital Transformation Playbook for Supply Chain course is designed to provide you with a strategic approach to integrating digital technologies in supply chain management. You'll explore how digital solutions can en...

    $672.30
    listed price
  5. 5
    edX MOOC / Non-credit Grade C University-backed

    Digital Marketing Fundamentals

    Offered by The University of Edinburgh

    The Digital Marketing Fundamentals course caters to professionals looking to enhance their understanding of online marketing strategies. It explores key concepts in digital marketing, helping learners develop skills to e...

    $268.20
    listed price
  6. 6
    edX MOOC / Non-credit Grade C University-backed

    Digital Marketing

    Offered by Indian Institute of Management Bangalore

    The Digital Marketing course on edX provides a comprehensive overview of key concepts and strategies essential for effective online marketing. Participants will explore various digital channels, understand audience targe...

    $510.30
    listed price
  7. 7
    edX MOOC / Non-credit Grade C University-backed

    Enterprise Sales

    Offered by Queen’s University

    This Enterprise Sales course provides essential skills and strategies for professionals looking to excel in B2B sales. You'll explore techniques for building relationships, understanding client needs, and effectively clo...

    $567.00
    listed price
  8. 8
    edX MOOC / Non-credit Grade C University-backed

    Customer Relationship Management for Marketers

    Offered by Indian Institute of Management Bangalore

    This course focuses on Customer Relationship Management (CRM) specifically tailored for marketers. It explores effective strategies and tools that can enhance customer engagement and loyalty, providing insights into mana...

    $340.20
    listed price
  9. 9
    edX MOOC / Non-credit Grade C University-backed

    Fundamentals of Digital Marketing

    Offered by The University of Maryland, College Park

    Learn the varied and changing approaches to digital marketing, such as mobile and omnichannel marketing and attribution and marketing mix modeling to inform your organization’s digital marketing strategy.

    $199.00
    listed price
  10. 10
    edX MOOC / Non-credit Grade C University-backed

    Digital Marketing Strategy

    Offered by Indian Institute of Management Bangalore

    Set your fundamental right while crafting your marketing strategy for the digital age. Learn to apply powerful frameworks and practices to develop digital marketing plans.

    $189.00
    listed price
  11. 11
    edX Certificate Grade C University-backed

    MT3 Marketing Technology

    Offered by ZHAW Zurich University of Applied Sciences

    The Marketing Technology Professional Certificate, offered by the ZHAW School of Management and Law and the School of Engineering, is a three-course program meticulously designed to accelerate your career at the intersec...

    $189.00
    listed price
  12. 12
    edX Certificate Grade C University-backed

    MT2 Information Technology Basics

    Offered by ZHAW Zurich University of Applied Sciences

    The Marketing Technology Professional Certificate, offered by the ZHAW School of Management and Law and the School of Engineering, is a three-course program meticulously designed to accelerate your career at the intersec...

    $189.00
    listed price
  13. 13
    edX MOOC / Non-credit Grade C University-backed

    Introduction to Connected Strategy

    Offered by The Wharton School of the University of Pennsylvania

    Technology has caused firms to fundamentally change their strategy to connect with their customers in new and different ways. In this course, weexplore the impact of connected strategies as well as business opportunities...

    $199.00
    listed price
  14. 14
    edX MOOC / Non-credit Grade C University-backed

    How to Influence the Consumer Behavior to Drive Sales by Jonah Berger

    Offered by University of Pennsylvania

    Learn with Jonah Berger, renowned professor of Marketing at the Wharton School of the University of Pennsylvania and expert in human influence and decision-making, how to generate more sales through studying your consume...

    $309.00
    listed price
  15. 15
    edX MOOC / Non-credit Grade C University-backed

    Modern Product Leadership

    Offered by The University of Maryland, College Park

    Lead product teams and organizations to deliver winning solutions for customers while driving engagement and innovation across the enterprise

    $249.00
    listed price

Best Customer Engagement Courses on edX compared

# Course Provider Offered by Price
1 Digital Marketing and Customer Engagement edX Tecnológico de Monterrey $448.20 View →
2 Marketing digital y customer engagement edX Tecnológico de Monterrey $178.20 View →
3 Intro to AI for Digital Marketing edX Davidson College $99.00 View →
4 Digital Transformation Playbook for Supply Chain edX The University of Maryland, College Park $672.30 View →
5 Digital Marketing Fundamentals edX The University of Edinburgh $268.20 View →
6 Digital Marketing edX Indian Institute of Management Bangalore $510.30 View →
7 Enterprise Sales edX Queen’s University $567.00 View →
8 Customer Relationship Management for Marketers edX Indian Institute of Management Bangalore $340.20 View →
9 Fundamentals of Digital Marketing edX The University of Maryland, College Park $199.00 View →
10 Digital Marketing Strategy edX Indian Institute of Management Bangalore $189.00 View →
11 MT3 Marketing Technology edX ZHAW Zurich University of Applied Sciences $189.00 View →
12 MT2 Information Technology Basics edX ZHAW Zurich University of Applied Sciences $189.00 View →
13 Introduction to Connected Strategy edX The Wharton School of the University of Pennsylvania $199.00 View →
14 How to Influence the Consumer Behavior to Drive Sales by Jonah Berger edX University of Pennsylvania $309.00 View →
15 Modern Product Leadership edX The University of Maryland, College Park $249.00 View →

Prices shown are the provider's listed price when we last updated this page. Confirm on their site before enrolling.

What the prices here tell you

The 15 priced courses on this page run from $99.00 to $672.30, with the middle of the range around $249.00 — a spread of $573.30. That is a wide gap for one subject. A higher price on this page usually reflects who is behind the course rather than how much material it contains, so it is worth opening two or three at different price points and comparing their syllabus before deciding.

Who is behind these courses

These courses come from edX. Everything on this page is sold on the one platform, so the buying experience is the same whichever you pick. 8 of these are produced by a named university or institution, including Davidson College, The University of Maryland, College Park and The University of Edinburgh — which usually means a fixed syllabus and a recognised certificate, rather than an individual instructor’s own course.

Before you enrol

Open the provider’s own page and check three things this comparison cannot tell you: when the course was last updated, what the syllabus actually covers in its later sections, and what recent learners say. Prices shown here are the provider’s listed price when we last rebuilt this page on 5 September 2026 — they change often, and a promotion can move them substantially. We earn a commission if you enrol through our links, which costs you nothing and never affects the order courses appear in.

Frequently asked questions

What topics are covered across the customer engagement courses on this page?
The courses address digital marketing basics, AI applications in marketing, customer relationship management, digital transformation for supply chains, and enterprise sales. They provide both strategic overviews and practical tools for engaging customers online.
Who would benefit most from the introductory courses?
Learners new to marketing or those seeking a solid grounding in customer engagement concepts will find the introductory courses suitable. They introduce core principles without assuming extensive prior knowledge.
How do the more advanced courses differ from the basics?
Advanced options, such as the AI for Digital Marketing and Digital Transformation Playbook courses, focus on emerging technologies and sector‑specific challenges. They tend to require familiarity with basic marketing ideas and aim to deepen analytical and strategic skills.
What should I consider when comparing the prices of these courses?
Prices range from $99.00 to $672.30 and reflect the depth, specialised content, and the university offering the course. Evaluate how the curriculum aligns with your goals and whether the price matches the level of expertise you expect to gain.

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