ChatGPT for Content Creation and Planning

About this course

This Specialization, taught by marketing experts Kasia Pilch & LAMZ, is intended for content creators, marketers, and digital entrepreneurs seeking to master AI-powered tools for research, planning, and content optimization. Through three courses, you will cover smart prompt engineering, audience research, content strategy, and SEO techniques using ChatGPT. This program prepares you to create high-impact content with clarity, efficiency, and reach. Instructor bios in course descriptions!