Get Started with Google Ads

About this course

Build a strong foundation in Google Ads and learn how search advertising drives business results. This course introduces Google Ads, campaign types, and account structure, then guides you through setting up campaigns, researching keywords, and organizing ad groups. By the end of the course, you’ll understand how search connects customers with businesses and confidently apply core concepts like keyword strategy, ad auctions, Quality Score, and performance metrics to launch effective Google Ads campaigns