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Retail Management and Supply Chain Strategy
Coursera MOOC / Non-credit all levels

Retail Management and Supply Chain Strategy

About this course

Build practical retail management skills for today’s fast-changing physical, digital, and omnichannel retail environments. Learn how retailers manage merchandising, inventory, pricing, supply chains, customer experience, and global business growth. This Specialization prepares learners to understand and manage the key functions that drive successful retail businesses. Through a structured learning path, learners explore modern retail formats, e-commerce systems, category management, assortment planning, product management, private labels, supply chain operations, logistics, sourcing, pricing, promotions, and customer relationship management. Learners will also gain exposure to global marketing and international business strategy, helping them understand how retail brands expand into new markets, adapt to cultural differences, and build competitive positioning. Practical topics such as Open-to-Buy control, planogram design, inventory systems, ERP, RFID, POS technologies, retail analytics, warehousing, reverse logistics, and omnichannel retailing strengthen applied decision-making. By completing this Specialization, learners will be able to analyze retail operations, improve merchandising and supply chain performance, design customer-focused retail strategies, and make data-driven business decisions that support sales growth, profitability, and operational efficiency.

$49.00

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