مهارات البيع الاحترافية | Professional Selling Skills
About this course
The program walks learners through concrete sales tactics such as matching communication style to different customer personalities, applying win‑win negotiation frameworks, and turning product features into clear benefits. It is aimed at sales professionals who already understand basic selling concepts and need structured methods for handling objections, building trust, and driving repeat business, but it assumes no prior expertise in advanced negotiation or psychology. Content is divided into four modules with short assessments, covering everything from need‑vs‑motivation analysis to post‑sale follow‑up, and equips participants to close more deals and manage client relationships more effectively.
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What you'll learn
- identify and adapt to various customer personality types
- apply win‑win negotiation techniques to overcome objections
- craft questions that reveal underlying client needs and motivations
- translate product features into customer‑focused benefits
- design and execute follow‑up and after‑sale service plans
- analyze sales indicators to improve closing rates
- build trust through effective communication strategies
Course objectives
- develop a structured approach to professional selling
- master negotiation and objection‑handling skills
- enhance communication and relationship‑building techniques with clients
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