Skip to content
CourseAsk.

Best customer insights Courses Online

We compared 20 Customer Insights courses currently listed on Coursera, Udemy and edX, priced from $29.99 to $199.99. 8 come from a named university or institution, including University of Illinois Urbana-Champaign, Emory University and University of Maryland, College Park. They are ordered by our CourseAsk score, which is built from how thoroughly each course describes what it teaches, whether it comes from a named institution, and how it compares on price — not from star ratings, which our course data does not include.

Courses in our catalog
64
Compared here
20
  1. 1
    Coursera MOOC / Non-credit University-backed

    Customer Insights: Quantitative Techniques

    Offered by University of Illinois Urbana-Champaign

    This course will highlight the potential of quantitative marketing research for assessing new product opportunities. In addition to focusing on the skills and practices for a successful New Product Development (NPD), the...

    $79.00
    listed price
  2. 2
    Coursera MOOC / Non-credit University-backed

    Customer Insights: New Product Development Orientation

    Offered by University of Illinois Urbana-Champaign

    This course is the first in the Customer Insights and New Product Development (CIPD) specialization. It will introduce learners to the tools and process of gathering customer insights for identifying and developing new p...

    $49.00
    listed price
  3. 3
    Udemy MOOC / Non-credit

    Mastering Dynamics 365 Customer Insights - Journeys

    Welcome to the new Dynamics 365 Customer Insights - Journeys course, your gateway to unlocking the full potential of Microsoft's powerful marketing and customer insights application (formerly known as Dynamics 365 Market...

    $34.99
    listed price
  4. 4
    Coursera MOOC / Non-credit

    Customer Insights and Personalization with Machine Learning

    Offered by Packt

    This course explores how machine learning can be used to uncover deep customer insights and deliver personalized experiences at scale. It highlights the growing importance of data-driven decision-making in enhancing cust...

    $49.00
    listed price
  5. 5
    Coursera MOOC / Non-credit

    Enhancing Customer Insights with Generative AI

    Offered by Coursera

    This short course equips marketing professionals, data analysts, and business strategists with practical skills to analyze customer behavior, generate actionable insights, and drive growth using the latest AI tools and r...

    $49.00
    listed price
  6. 6
    Coursera Certificate

    GenAI for Marketing and Customer Insights

    Offered by Coursera

    Generative AI is revolutionizing marketing by enabling unprecedented personalization and data-driven decision making. This comprehensive specialization equips marketing professionals with practical GenAI skills to create...

    $49.00
    listed price
  7. 7
    Coursera MOOC / Non-credit University-backed

    Foundations of Marketing Analytics

    Offered by Emory University

    In this specialization you will learn how to: • Find, extract, organize and describe data to support business decisions • Identify, quantify and interpret relationships between variables • Derive customer insights from y...

    $49.00
    listed price
  8. 8
    Coursera MOOC / Non-credit University-backed

    Creative Design, Prototyping, and Testing

    Offered by University of Maryland, College Park

    A validated product idea is an important milestone, but it's only the beginning of the product development journey. Before investing in development, successful product managers use design, prototyping, and customer testi...

    $79.00
    listed price
  9. 9
    Coursera MOOC / Non-credit University-backed

    Creative Innovation: Build Your Innovation with GenAI

    Offered by ESSCA School of Management

    This Specialization guides learners through the process of turning customer insights into innovative products, services, and business ideas with the support of Generative AI. Learners define a target user, identify unmet...

    $49.00
    listed price
  10. 10
    Coursera MOOC / Non-credit University-backed

    Brand Positioning and Strategy

    Offered by Minnesota State University, Mankato

    Brand Positioning and Strategy focuses on how to define a clear, differentiated place for your brand in the minds of your audience. You’ll learn how to move from insight to positioning by identifying your audience, under...

    $49.00
    listed price
  11. 11
    Coursera MOOC / Non-credit University-backed

    Customer-Focused Entrepreneurship & Service Strategy

    Offered by University of Arizona

    This specialization teaches how to build a customer‑focused business by connecting service strategy, customer insight, and relationship development. Learners explore how excellent service drives differentiation, how to d...

    $49.00
    listed price
  12. 12
    Coursera MOOC / Non-credit University-backed

    Management of Marketing Communications

    Offered by University of Arizona

    This specialization gives learners practical tools to understand consumer behavior, craft culturally informed messages, and design integrated marketing communications that drive measurable results. Through real‑world exa...

    $49.00
    listed price
  13. 13
    Coursera MOOC / Non-credit University-backed

    Marketing Analytics

    Offered by University of Virginia

    Organizations large and small are inundated with data about consumer choices. But that wealth of information does not always translate into better decisions. Knowing how to interpret data is the challenge -- and marketer...

    $79.00
    listed price
  14. 14
    edX MOOC / Non-credit University-backed

    Building an Experience Management Program

    Offered by Qualtrics XM Institute

    Experience Management (XM) allows organizations to understand human beings and design experiences that meet their needs. This course covers the core competencies and skills required to lead a successful XM program and in...

    $189.00
    listed price
  15. 15
    Udemy Certificate Lowest price here

    AI for Marketers: Level Up Your Marketing with AI

    Unleash the Power of AI for Market Domination: Craft Insights, Make Predictions, Win Big!Feeling overwhelmed by the ever-changing market landscape? Wish you could predict trends and gain a competitive edge? This course i...

    $29.99
    listed price
  16. 16
    Udemy Certificate

    Master Customer Success and Product Management Collaboration

    The success of your product is directly tied to how well your customer success and product management teams work together.This crash course is for you if you are just interested in actionable insights that you can apply...

    $199.99
    listed price
  17. 17
    Udemy Certificate

    Curso Power BI: Dashboards Profesionales + ChatGPT

    Power BI es una de las herramientas más potentes para la visualización y análisis de datos, y en este curso aprenderás a construir 3 dashboards profesionales, cubriendo desde la preparación de datos hasta la creación de...

    $79.99
    listed price
  18. 18
    Udemy Certificate

    Digital Marketing Campaigns: Strategy, Execution & AI Power

    Learn how to run digital marketing campaigns that convert — powered by proven strategy and the latest in AI.This is the most practical campaign course on Udemy, built by a Chief Marketing Officer with 20+ years of experi...

    $109.99
    listed price
  19. 19
    Udemy MOOC / Non-credit

    Design Thinking : Customer Journey Mapping

    Design Thinking is an alternate approach to strategic problem solving so that you can create experiences users love.  It aims to gain deep insights about customer's, their preferences and perspective about how they...

    $44.99
    listed price
  20. 20
    Udemy MOOC / Non-credit

    Customer Journey Mapping For Online And Offline Business

    Customer journey mapping ( also called user journey mapping) is the process of creating journey map, a visual story of your customers interaction with your brand. This exercise help businesses step into customer shoes an...

    $99.99
    listed price

What the prices here tell you

The 20 priced courses on this page run from $29.99 to $199.99, with the middle of the range around $49.00 — a spread of $170.00. That is a wide gap for one subject. A higher price on this page usually reflects who is behind the course rather than how much material it contains, so it is worth opening two or three at different price points and comparing their syllabus before deciding.

Who is behind these courses

These courses come from Coursera, Udemy and edX. The platforms differ in how they sell: some charge once per course, others expect a subscription, and the listed price is not always what you pay at checkout after a promotion. 8 of these are produced by a named university or institution, including University of Illinois Urbana-Champaign, Emory University and University of Maryland, College Park — which usually means a fixed syllabus and a recognised certificate, rather than an individual instructor’s own course.

Before you enrol

Open the provider’s own page and check three things this comparison cannot tell you: when the course was last updated, what the syllabus actually covers in its later sections, and what recent learners say. Prices shown here are the provider’s listed price when we last rebuilt this page — they change often, and a promotion can move them substantially. We earn a commission if you enrol through our links, which costs you nothing and never affects the order courses appear in.

Keep looking