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25 Best Pricing Strategy Courses Online

We compared 25 Pricing Strategy courses currently listed on Coursera and Udemy, priced from $19.99 to $79.00. 7 come from a named university or institution, including IE Business School, BCG & University of Virginia and University of California San Diego. They are ordered by our CourseAsk score, which is built from how thoroughly each course describes what it teaches, whether it comes from a named institution, and how it compares on price — not from star ratings, which our course data does not include.

Courses compared
25
Price range
$19.99 – $79.00
Providers
Coursera, Udemy
Last updated
9 Sep 2026
How these 25 courses were chosen

Every course below is a real, currently listed course from Coursera, Udemy, matched to "pricing strategy" by our catalog and ordered by our CourseAsk score. Courses whose own title names the topic rank above those only tagged with it.

The grade on each entry scores how much the provider publishes about the course before you pay — the length and detail of the description, whether it lists learning outcomes and objectives — and whether a named university or institution stands behind it. A is fully documented and institution-backed; E is little more than a title and a price. Courses with almost nothing published are left ungraded rather than marked down, because an unknown course and a poor one are not the same thing.

There are no star ratings on this page — the course feeds we license do not include them, and we would rather leave a column out than fill it with a number we cannot stand behind. What we do have is price: these range from $19.99 to $79.00, as listed by the provider when we last updated the page.

  1. 1
    Coursera MOOC / Non-credit Grade A University-backed

    Pricing Strategy

    Offered by IE Business School

    Pricing is one of the most important but least understood marketing decisions. Learn and practice concepts, techniques, and get to grips with the latest thinking on assessing and formulating pricing strategies. Analyze h...

    $79.00
    listed price
  2. 2
    Coursera MOOC / Non-credit Grade A University-backed

    Cost and Economics in Pricing Strategy

    Offered by BCG & University of Virginia

    How much should you charge for your products and services? Traditionally, businesses have answered this question based on the cost to produce or provide their goods and services. This course shows you the economic factor...

    $79.00
    listed price
  3. 3
    Coursera MOOC / Non-credit Grade A University-backed

    Market and Competition in Pricing Strategy

    Offered by BCG & University of Virginia

    If you haven’t considered what the competition is charging, you may not be maximizing your revenue. Spend time analyzing the market and you can influence price and improve margins. In this course, we'll show you how to i...

    $79.00
    listed price
  4. 4
    Coursera MOOC / Non-credit Grade B University-backed

    Pricing Strategy Optimization

    Offered by BCG & University of Virginia

    In this Specialization, we show you techniques to increase price realization and maximize profits. Learn from Boston Consulting Group's global pricing experts and University of Virginia Darden School of Business faculty,...

    $79.00
    listed price
  5. 5
    Coursera Certificate Grade C

    Deal Negotiation, Pricing Strategy & Stakeholder Mapping

    Offered by Coursera

    Most sales professionals know how to run a deal. Far fewer know how to prepare a defensible negotiation plan, anchor price without losing momentum, map the stakeholders who actually control a decision, or structure a dis...

    $49.00
    listed price
  6. 6
    Coursera MOOC / Non-credit Grade A University-backed

    Drug Commercialization

    Offered by University of California San Diego

    The University of California San Diego, Skaggs School of Pharmacy and Pharmaceutical Sciences Drug Commercialization course brings you lectures from both faculty and industry experts. With this course, recorded on campus...

    $59.00
    listed price
  7. 7
    Coursera MOOC / Non-credit Grade A University-backed

    Marketing Channel Incentives

    Offered by Emory University

    This specialization is ideal for individuals who currently work in or are targeting opportunities in consulting and strategy, industrial sales and buying, marketing management, entrepreneurship and business development....

    $49.00
    listed price
  8. 8
    Coursera Certificate Grade A University-backed

    Marketing Channel Strategy & B2B2C Routes to Market

    Offered by Emory University

    This specialization is ideal for individuals who currently work in or are targeting opportunities in consulting and strategy, industrial sales and buying, marketing management, entrepreneurship and business development....

    $49.00
    listed price
  9. 9
    Coursera MOOC / Non-credit Grade A University-backed

    Marketing Strategy: Consumer Insight to Positioning

    Offered by University of Illinois Urbana-Champaign

    In this Specialization, you’ll learn how to turn consumer insight into a clear marketing strategy and competitive positioning. You’ll start by learning how marketing creates value and how buyer behavior informs decisions...

    $49.00
    listed price
  10. 10
    Coursera MOOC / Non-credit Grade A University-backed

    Introduction to Business Strategy

    Offered by Harvard Business School

    What drives sustainable competitive advantage in business? This specialization introduces a distinctive approach to business strategy centered on value creation and competitive advantage. Using Harvard Business School Pr...

    $49.00
    listed price
  11. 11
    Coursera MOOC / Non-credit Grade A University-backed

    Making Money as a Freelancer

    Offered by California Institute of the Arts

    The second course in the Building Your Freelancing Career specialization is aimed at freelancers looking to integrate financial analysis and strategy into their business. Learners will discover and apply accounting best...

    $49.00
    listed price
  12. 12
    Coursera MOOC / Non-credit Grade B

    Product Management, Visión y Estrategia

    Offered by Universidad de Palermo

    El gerenciamiento de un producto o de una cartera de productos es una tarea compleja y que requiere atender a una diversidad de aspectos, ya sean estos de índole estratégica, táctica u operativa. Cualquiera sea el caso q...

    $49.00
    listed price
  13. 13
    Coursera MOOC / Non-credit Grade B University-backed

    Creating Customer Value

    Offered by Harvard Business School

    Creating Customer Value explores how organizations build competitive advantage by increasing customer willingness to pay. Learners are introduced to Harvard Business School Professor Felix Oberholzer-Gee’s Value Stick fr...

    $49.00
    listed price
  14. 14
    Coursera MOOC / Non-credit Grade B

    Cost Accounting and Profit Optimization

    Offered by EDUCBA

    Master cost and management accounting skills to improve pricing, profit planning, cost control, and business performance. Learn CVP analysis, standard costing, variance analysis, inventory optimization, and leverage tech...

    $49.00
    listed price
  15. 15
    Coursera Certificate Grade B

    Master the 8Ps of Service Marketing

    Offered by EDUCBA

    Master the 8Ps of service marketing and learn how to design customer-centric strategies that improve service quality, satisfaction, and business performance. This course provides a comprehensive and practical approach to...

    $49.00
    listed price
  16. 16
    Coursera MOOC / Non-credit Grade B

    Supply Chain Management for Retail Operations

    Offered by EDUCBA

    Build practical supply chain management skills for modern retail, logistics, procurement, inventory, merchandising, and customer fulfillment. Learn how products move from suppliers to customers while improving efficiency...

    $49.00
    listed price
  17. 17
    Coursera MOOC / Non-credit Grade B

    Event Management and Promotion Strategies

    Offered by EDUCBA

    Learn how to strategically market, price, and promote events using professional event management frameworks and real-world marketing techniques. Develop practical skills in audience targeting, branding, event pricing, an...

    $49.00
    listed price
  18. 18
    Udemy Certificate Grade B Lowest price here

    Marketing Management 101: Essential Skills and Techniques

    "Marketing Management 101: Essential Skills and Techniques" is an introductory course designed to provide students with an overview of how to analyze market opportunities and develop effective marketing strategies.In thi...

    $19.99
    listed price
  19. 19
    Udemy MOOC / Non-credit Grade B

    Business for Fine Artists: How to Market, Sell, and Ship

    This course is designed for artists who want to understand the business side of making and selling their work without the hype, gimmicks, or expensive “expert” advice that so many creators get pushed toward. Drawing on m...

    $19.99
    listed price
  20. 20
    Udemy Certificate Grade B

    Turn Your Skills Into Income - 2026 Fiverr Freelancing

    Hello, welcome, and thank you for choosing my course.I'm John (Josako) a Fiverr Seller, I'd really love to be a part of your wonderful dream of to turn your skills into income, through Fiverr Freelancing, just like how I...

    $19.99
    listed price
  21. 21
    Udemy Certificate Grade B

    Comprendre enfin la TVA: E-commerce, Dropshipping, Amazon

    Vous faites du e-commerce ou vous souhaitez vous lancer! Vous vous êtes formé(e) vous avez tout appris de la création d'une boutique Shopify, de tunnel de ventes, de la publicité facebook ou de la vente sur Amazon FBA, s...

    $54.99
    listed price
  22. 22
    Udemy Diploma Grade B

    Professional Diploma in Commercial Operations Management

    Disclosure: This course contains the use of artificial intelligenceAre you ready to master the engine behind revenue growth and profitability?The Professional Diploma in Commercial Operations Management is a complete, pr...

    $19.99
    listed price
  23. 23
    Coursera MOOC / Non-credit Grade B

    Retail Management and Supply Chain Strategy

    Offered by EDUCBA

    Build practical retail management skills for today’s fast-changing physical, digital, and omnichannel retail environments. Learn how retailers manage merchandising, inventory, pricing, supply chains, customer experience,...

    $49.00
    listed price
  24. 24
    Coursera MOOC / Non-credit Grade B

    Negotiating in the Age of AI

    Offered by Chris Croft Training

    Four in depth courses covering practical guides to all stages of workplace negotiation - pricing, trading, opening offers, walk away points, closing the deal, and ethics. AI is incorporated into every stage to get the be...

    $49.00
    listed price
  25. 25
    Coursera MOOC / Non-credit Grade B

    Launch and Grow Your Business - Entrepreneurial Leadership

    Offered by Chris Croft Training

    Four in depth courses covering practical guides to building a profitable side hustle, learning the entrepreneurial aspects of an MBA, mastering pricing for maximising profits, and cost cutting to ensure organisational lo...

    $49.00
    listed price

Best Pricing Strategy Courses Online compared

# Course Provider Offered by Price
1 Pricing Strategy Coursera IE Business School $79.00 View →
2 Cost and Economics in Pricing Strategy Coursera BCG & University of Virginia $79.00 View →
3 Market and Competition in Pricing Strategy Coursera BCG & University of Virginia $79.00 View →
4 Pricing Strategy Optimization Coursera BCG & University of Virginia $79.00 View →
5 Deal Negotiation, Pricing Strategy & Stakeholder Mapping Coursera Coursera $49.00 View →
6 Drug Commercialization Coursera University of California San Diego $59.00 View →
7 Marketing Channel Incentives Coursera Emory University $49.00 View →
8 Marketing Channel Strategy & B2B2C Routes to Market Coursera Emory University $49.00 View →
9 Marketing Strategy: Consumer Insight to Positioning Coursera University of Illinois Urbana-Champaign $49.00 View →
10 Introduction to Business Strategy Coursera Harvard Business School $49.00 View →
11 Making Money as a Freelancer Coursera California Institute of the Arts $49.00 View →
12 Product Management, Visión y Estrategia Coursera Universidad de Palermo $49.00 View →
13 Creating Customer Value Coursera Harvard Business School $49.00 View →
14 Cost Accounting and Profit Optimization Coursera EDUCBA $49.00 View →
15 Master the 8Ps of Service Marketing Coursera EDUCBA $49.00 View →
16 Supply Chain Management for Retail Operations Coursera EDUCBA $49.00 View →
17 Event Management and Promotion Strategies Coursera EDUCBA $49.00 View →
18 Marketing Management 101: Essential Skills and Techniques Udemy $19.99 View →
19 Business for Fine Artists: How to Market, Sell, and Ship Udemy $19.99 View →
20 Turn Your Skills Into Income - 2026 Fiverr Freelancing Udemy $19.99 View →
21 Comprendre enfin la TVA: E-commerce, Dropshipping, Amazon Udemy $54.99 View →
22 Professional Diploma in Commercial Operations Management Udemy $19.99 View →
23 Retail Management and Supply Chain Strategy Coursera EDUCBA $49.00 View →
24 Negotiating in the Age of AI Coursera Chris Croft Training $49.00 View →
25 Launch and Grow Your Business - Entrepreneurial Leadership Coursera Chris Croft Training $49.00 View →

Prices shown are the provider's listed price when we last updated this page. Confirm on their site before enrolling.

What the prices here tell you

The 25 priced courses on this page run from $19.99 to $79.00, with the middle of the range around $49.00 — a spread of $59.01. The options are closely priced, so cost is unlikely to be your deciding factor. A higher price on this page usually reflects who is behind the course rather than how much material it contains, so it is worth opening two or three at different price points and comparing their syllabus before deciding.

Who is behind these courses

These courses come from Coursera and Udemy. The platforms differ in how they sell: some charge once per course, others expect a subscription, and the listed price is not always what you pay at checkout after a promotion. 7 of these are produced by a named university or institution, including IE Business School, BCG & University of Virginia and University of California San Diego — which usually means a fixed syllabus and a recognised certificate, rather than an individual instructor’s own course.

Before you enrol

Open the provider’s own page and check three things this comparison cannot tell you: when the course was last updated, what the syllabus actually covers in its later sections, and what recent learners say. Prices shown here are the provider’s listed price when we last rebuilt this page on 9 September 2026 — they change often, and a promotion can move them substantially. We earn a commission if you enrol through our links, which costs you nothing and never affects the order courses appear in.

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